INSIDE THE PRACTICE
8 ways to increase team engagement
But here’s a reality check: you’re about to close the door
on the first half of 2017, which leaves you about six months
to make your annual goals. Forget about the guy down
the street. You are now competing with pool parties, beach
houses, and sandy shores for the attention of your team.
Rather than sacrificing this critical third quarter to
seasonal distractions, make summer work for you. Here
are eight ways to focus your team’s engagement in the
office by leveraging what’s going on outside of it.
1. IMPLEMENT MORNING HUDDLES.
Start the day off right with a 15-minute team meeting.
Set goals, share wins, and establish expectations for
the day. Use this as an opportunity to focus your team,
recognize staff members, and gain valuable input.
2. BUY YOUR TEAM LUNCH JUST BECAUSE.
Support your local deli or restaurant and surprise
your team with a catered lunch. I often hire food
trucks to come to our office to express gratitude for
my team’s hard work. It creates buzz and excitement
that goes a long way. Consider doing it picnic style.
3. HOLD A CONTEST.
There is nothing better than a contest with a cool
prize to get people to work harder for their goals.
Whenever we feel like the steam has run out of an
initiative here at Scheduling Institute, we create a
contest. It immediately reenergizes our team and
gives them something fun to work toward. Rewards
can vary from a tote bag full of beach necessities to
tickets to a local summer concert or weekend getaway.
4. GET OUT OF THE OFFICE.
OK, I said it! Get out and regroup. Plan an outing to
the local stadium to see a game. Every year I host a
family day for an Atlanta Braves game. We tailgate,
play cornhole, eat barbecue, and support the home
JAY GEIER is the
founder of the Scheduling
Institute and creator of
training program that has
revolutionized the way
dentists attract new
patients to their practices.
He is finally revealing his
secret for record-setting
results, 600+ new
patients in one week.
com/DE to learn how
he did it.
team. It’s a lot of fun for everyone, and it gets people
to relate to each other outside the office.
5. GIVE BACK REGULARLY TO YOUR
What better way to bond than over charitable giving?
It’s great for your community, it’s great for your em-
ployees, and it does wonders for your reputation. Con-
sider sponsoring a Little League team or tournament,
or host a movie night in the park or town square.
6. CELEBRATE WINS!
Good news spreads fast and can instantly raise the
mood of the environment. At Scheduling Institute, we
announce wins before every meeting to get everyone
motivated and in a positive mindset. It’s also a reminder
that wins are acknowledged and appreciated.
7. SAY THANK YOU.
Say it, write it, text it. However you need to communicate your appreciation, do it. Block regular time on
your calendar to send thank-you notes to your team
members. Go an additional step and include a $5 gift
card to a local coffee shop or Starbucks.
8. NEVER HOLD BACK ON INVESTING IN
Your employees are your human capital—your biggest
ROI. They create the environment for your patient
experience. Your investment in them pays dividends
in better skills and loyalty. With proper training, your
team can be responsible for increasing your new-
patient numbers each month and retaining the patients you’ve had for years.
I’ve always said new patients are the lifeblood of your
practice. And what’s critical to your new-patient numbers?
Your team! Don’t let summer take their minds off your business. Sure, have fun. Vacation. Enjoy family time. But prepare
for battle. Beat summer at its own game by using it to reengage your team and ultimately grow your practice.
IT’S JUNE. In the south, school is out. Pools are open and the rising temperatures
are calling like a siren, luring you into “vacation mode.” Ah, summertime.